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Topic: South America

Nike Boosts Brazil's Morale After World Cup by Looking Ahead to the Olympics 'Tomorrow Starts Now'

Nike doesn't want Brazil to linger on its loss in the World Cup. Instead, the brand's new ad is aimed at pumping up the passionate nation of sports fans for…

July 17, 2014, 4:02 PM EDT

Ad of the Day: GoPro Gets Closer to Brazilian Futebol Than Anyone in Great World Cup Spot Filmed by an ex-MLS pro, who was left in awe

From surfing the Pacific to hugging lions in South Africa, GoPro has built its brand around being a lens into parts of the world many of us will never see.…

June 11, 2014, 9:22 AM EDT

No Power? No Problem. Coke Creates Bio Cooler for Villages Off the Grid Evaporation keeps drinks cool

Behold Coca-Cola's newest happiness machine: the Bio Cooler, a soft-drink dispenser that doesn't need electricity or batteries to operate. The unit, developed by Leo Burnett Colombia and the International Physics Centre…

June 6, 2014, 11:59 AM EDT

Domino's Wants to Roll Out This Gyroscopic Pizza Delivery System Worldwide No more being shamed on Instagram

Here's a solution to a problem you rarely think about but might occasionally fall victim to. Domino's Pizza in Brazil is so intent on convincing you that it will deliver you…

June 3, 2014, 12:26 PM EDT

This Barbecue Bible Can Sharpen Your Knife, Light Your Fire and Serve Your Steak JWT Brazil gets chefs' attention for cookware brand

Barbecue chefs and amateur pitmasters alike know that nothing truly useful ever comes out of a cookbook. But here's one hell of an exception.  To promote the Tramontina cookware line, JWT…

May 6, 2014, 3:20 PM EDT

Cartoon Characters Go Bald to Sweetly Show Kids With Cancer They're Not Alone Snoopy, Garfield and more

There's a reason children's shows always seem to have more diversity than anything else on television. It's because kids look to TV as a window that helps make sense of…

April 21, 2014, 5:10 PM EDT

Brazilians Pose Nude to Protest Widespread Belief That Rape Is Justified Viral hashtag translates to #IDontDeserveToBeRaped

We've seen #nomakeupselfies and #cockinasock, all in the name of cancer awareness, but the latest in viral activist hashtags is #EuNaoMereçoSerEstrupada, which translates to #IDontDeserveToBeRaped. In a survey done by Brazil's…

April 1, 2014, 9:18 PM EDT

Here's a Perfect Illustration of How Fast 'Private' Photos Get Around 'The Internet can't keep your secret'

Here's a simple and clever way to show why it might be a bad idea to share that supposedly private photo. Brazilian agency Propeg recently submitted this to Ads of the…

March 29, 2014, 9:38 AM EDT

ESPN Celebrates Brazil's Legacy and Love of Soccer in First World Cup Promo This party's been 64 years in the making

It's 2014, which means the World Cup is back—and back in Brazil for the first time since 1950. To get fans excited (as if they needed help), ESPN has released…

January 10, 2014, 9:20 AM EST

For Free Chocolate, Strangers Must Hold Hands in Argentine Vending Stunt Milka wants people to reconnect

Concerned that technology is keeping us all apart, Milka chocolate created a unique vending experience this summer that made Argentine strangers work together to score free sweets. Local agency David…

October 3, 2013, 8:22 AM EDT

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