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Topic: Sour Patch Kids

Sour Patch Kids' Snapchat Effort Is a First for Mondelez Brands Aims to turn pranks into social-video gems

Sour Patch Kids has launched a five-day Snapchat campaign, which marks parent Mondelez International's initial foray on the smartphone app as well as the candy brand's first time utilizing social…

July 7, 2014, 6:02 PM EDT

Sour Patch Kids, the Game: Can You Stomach It? Sadistic trailer for World Gone Sour

Sour Patch Kids really just want you to eat them. That's the amusing, if obvious, message driving World Gone Sour, a video game the brand launched for PlayStation and Xbox…

April 12, 2012, 4:23 PM EDT

Method Man Does Sweet Rap for Sour Patch Kids Candy messes with the hip-hop star

Here's a sweet-and-sour bit of branded music: Method Man brings the pain for Sour Patch Kids, which on Tuesday released a video starring the rapper titled "World Gone Sour (The…

October 5, 2011, 12:36 AM EDT

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