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Topic: Social@Ogilvy

Type
Social@Ogilvy Gets a New Global Chief Ex-journalist Thomas Crampton takes the job

Ogilvy & Mather has filled the top slot at its social media practice with a regional leader and former journalist. Thomas Crampton, who has run the Asia-Pacific region of Social@Ogilvy, is…

December 19, 2013, 11:16 AM EST

Tumblr Debuts Agency Program AKQA, Deep Focus, Ogilvy and Droga5 among initial partners

Tumblr has announced a dozen ad agency and technology vendors as the first participants in its A-List Partnership Program, which appears to be similar to Facebook's Preferred Developer Program. Notable…

November 13, 2012, 2:25 PM EST

Another Agency Claims Facebook Algorithm Changes Reach drops but negligible performance impact

The social sky is falling. Claims have been popping up over the last couple weeks that Facebook has changed its EdgeRank algorithm, which determines what content shows up in users’…

October 11, 2012, 4:50 PM EDT

Brand #Fail Saddled by a wave of online faux pas, marketers struggle to break through the wall of consumer criticism

Social media? For too many brands, it might feel more like anti-social media. It’s no secret that the rush of consumers and advertisers to Facebook and Twitter has made it ever…

May 15, 2012, 6:20 AM EDT

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