Topic: Social@Ogilvy
Type
Tumblr Debuts Agency Program
AKQA, Deep Focus, Ogilvy and Droga5 among initial partners
Tumblr has announced a dozen ad agency and technology vendors as the first participants in its A-List Partnership Program, which appears to be similar to Facebook's Preferred Developer Program. Notable…
Another Agency Claims Facebook Algorithm Changes
Reach drops but negligible performance impact
The social sky is falling. Claims have been popping up over the last couple weeks that Facebook has changed its EdgeRank algorithm, which determines what content shows up in users’…
Brand #Fail
Saddled by a wave of online faux pas, marketers struggle to break through the wall of consumer criticism
Social media? For too many brands, it might feel more like anti-social media. It’s no secret that the rush of consumers and advertisers to Facebook and Twitter has made it ever…
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