Topic: soaps

Type

Articles

U.K. Agrees First Product Placement for Prime-Time TV ‘Coronation Street’ will feature a Nationwide ATM By Dan Walker Smith

U.K. soap opera Coronation Street will be the first prime-time show on British TV to feature product placement. ITV’s deal with Nationwide Building Society means that the soap will feature…

October 31 2011

Canceled ABC Soaps Find a New Home Online 'One Life to Live' and 'All My Children' will air on the Web By Emma Bazilian

Great news, soap opera fans: the long-running ABC series All My Children and One Life to Live, whose cancellations were announced in April, are getting one more life to live—online. ABC…

July 07 2011

In Case You Missed It on Adweek.com… By Elena Malykhina

Adweek kicked off the week with its 31st Annual Hot List, naming the 10 most successful and influential magazines of the year. The Hot List—which is this week’s most popular story—received…

April 29 2011

Zynga Kills Soaps Audience shifts as viewers become gamers By Mike Shields

Erica Kane survived a dozen marriages across 40 seasons, along with car accidents, parental abandonment, and even toxemia. But was she done in by FarmVille. Kane, the iconic All My Children…

April 25 2011

ABC Kills All My Children, One Life to Live Mario Batali talk show and other lifestyle programming will replace them By Anthony Crupi

ABC has canceled two of its longest-running programs, pulling the plug on its flagship soap operas All My Children and One Life to Live. Launched in July 1968, One Life to…

April 14 2011