Topic: Snooki
Quick—do you know what Starbucks Coffee Liqueur, Ralph Lauren for the Pet and Mr. Clean Car Wash all have in common? Answer: Each is an example of a brand extension—a…
When in the course of human events it becomes necessary for one corporation to dissolve the bands of finance that have connected it with another, and to assume a martyred…
The upfronts are supposed to be an opportunity for cable and broadcast networks—and now digital content providers—to unveil their slates of new programming before an audience of advertising executives, in…
"This is where Justin Bieber got his start," MTV's on-air personality Sway Calloway reminded the audience at the network's upfront presentation on Thursday evening. As the TV world's broadcast presentations get…
Funny or Die strays out to the cutting edge of humor with yet another Calvin Klein Obsession advertising parody to throw on the pile. The subject is Eau de Snooki,…
