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Topic: Snickers

Filmmaker Robert Rodriguez Has Some Encouraging Advice for Creative People

Don't wallow in failure, or you'll miss your best ideas

Failure has been key to Robert Rodriguez's success. Rodriguez, a filmmaker who's now chairman of his own cable TV network, El Rey, said some of his best ideas for movies came…

Top 10 Branded Videos: Durex's Secret Bedroom Technology Takes Over YouTube

Plus, Air France soars with inside peek of airplane

Durex's clever technology-bashing video is having a reverse effect, racking up 12 million views on this week's Adweek/Tubular top 10 branded video chart. The condom brand's three-minute video punks a group…

Snickers' Brady Bunch Ad Wins First Super Clio for Best in the Big Game

Industry honors BBDO N.Y.

BBDO New York is taking home the inaugural Super Clio for the best commercial in Sunday's Big Game. The agency's Brady Bunch ad for Snickers, featuring Sons of Anarchy actor…

What Kinds of Super Bowl Ads Generated the Most Online Buzz?

How celebs, hashtags and logos fared

Now that the advertising industry has dissected which Super Bowl brands nailed and failed TV creative last night, it is probably a good time to take a look at how…

Skittles Teases Its First Super Bowl Ad With Kurt Warner in a Hot Tub of Candy

Mars brand will make its Big Game debut Feb. 1

Skittles is joining Mars Inc. corporate sibling Snickers at the Super Bowl this year, as the brand airs its first Big Game commercial on Feb. 1. The Super Bowl debut of…

Agency of the Year: BBDO's Tenacity Turned a Major Client Loss Into a Minor Setback

With a cohesive worldwide talent pool, wins are pouring in

Even for indefatigable account man Andrew Robertson, BBDO’s global loss of Gillette's men's product line in 2013 was devastating. Looking back, the global CEO, in characteristic bespoke tailoring and confident…

The Top 10 Halloween Candy Brands on Twitter

You might say 'gimme a break' when you see No. 1

The time is upon us for trick-or-treating, as Halloween looms tomorrow. So Crimson Hexagon mined Twitter for all mentions of candies this month on the social platform. And a quick note…

Ad of the Day: Johnny Manziel Gyrates From Hunger in Latest Snickers Ad

Quarterback teaches aerobics

Johnny Manziel isn't Johnny Football when he's hungry. He's Johnny JamBoogie. In this new Snickers ad from BBDO New York, the Cleveland Browns quarterback stars as a Spandex-clad man leading an…

Robin Williams Left a Legacy of Humor and Humanity in Ads

His talents ranged from high-energy showmanship to powerful narration

“The powerful play goes on and you contribute a verse.” The powerful monologue Robin Williams recited in Dead Poets Society is also part of his legacy in advertising, as it became…

Travelocity's Shark Week Tracker Is Already Generating Social Buzz

Tidy Cats, Redd's Apple Ale, Target also run promos

Big-name brands are champing at the bit to jump into the social conversation around Discovery's annual Shark Week event, with some names like Travelocity already seeing some promising results. Travel brands…

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