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Topic: Snickers

Snickers' Halloween Ad Profiles a Guy Who's Scary Good at Carving Pumpkins

Jon Neill's creations always look hangry

You might think you carve a mean pumpkin, but Jon Neill will kick the orange pulp and seeds out of you any day of the week—particularly in October, when his…

How Snickers Got Famous Gamers on Twitch to Become Unrecognizable From Hunger

'You're Not You' keeps on giving

Snickers' "You're Not You When You're Hungry" campaign continues to prove fertile ground for social campaigns. A few months ago, Snickers got YouTubers to post terrible videos as if they…

Here's the Amateur Snickers Ad That Just Won Its Creator $50,000

Hunger brings out the devils (both of them!)

When Snickers announced a contest earlier this year urging random people on the Internet to make an ad for its "You're Not You When You're Hungry" campaign, many suspected they…

Snickers Swaps Out Its Brand Name for Hunger Symptoms on Painfully Honest Packaging

So you can call out your irritable friends

The trend toward more personalized packaging continues, with a twist, as Snickers is replacing its brand name on packaging with 21 hunger symptoms. The twist is that, instead of being life-affirming…

Snickers Found Amusing Fails All Over NYC and Put These Stickers Next to Them

Fun, site-specific OOH

BBDO New York continues its run of great work for Snickers with this irresistible out-of-home campaign, in which the candy brand found goofy mistakes all around New York City—and put…

For Tax Day, BBDO Tells the True Story of a Woman Who Tried to Write Off a Snickers Bar

It didn't go over so well

Tax Day isn't usually a time for great brand creativity, but BBDO New York goes the extra mile this year with a short documentary about an Arizona woman who tried…

Snickers Got YouTubers to Post Terrible Videos as If They Recorded Them Hungry

Another fun take on 'You're Not You'

For a campaign that's five years old, Snickers' "You're Not You When You're Hungry" is having quite the creative renaissance this year. The Super Bowl ad was fantastic (as was the…

Snickers Turned Marcia Brady Into Danny Trejo on 'Hungerlapse' Billboard, Too

The ultimate angry paint job

BBDO New York's "Brady Bunch" Super Bowl campaign for Snickers had a great out-of-home teaser element that not too many people saw—but now you can, as video of it was…

Snickers Took Over the Back of SI's Swimsuit Issue With a Ssssplendid 'You're Not You' Ad

Model becomes Medusa

Snickers and BBDO New York have followed up their brilliant "Brady Bunch" Super Bowl ad with an inspired print piece—taking over the back cover of Sports Illustrated's new Swimsuit Issue…

Snickers' Brady Bunch Ad Is Here, and It's One of the Funniest Super Bowl Spots Ever

Danny Trejo, and a very special guest

Here's the story, of a man named Danny. Danny Trejo, that is, and he just might win the Super Bowl. Snickers just released its full 30-second Brady Bunch-themed Super Bowl spot…

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