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Topic: Slim Jim

Oh, Snap! Slim Jim Brings Back Famous Old Tagline, With a Modern Twist

DDB explains new campaign

IDEA: It's been two decades since "Macho Man" Randy Savage bellowed at young men to "Snap into a Slim Jim." Many in the current target market for the ConAgra meat…

5 Great Snapchat Ideas for Big Brands

Best-of concepts from 583 social creatives

Tongal wanted to wrap its head around Snapchat marketing, so in mid-November the crowdsourcing contest platform encouraged its social-media-minded community to contribute ideas for major brands. Five-hundred-eighty-three creative folks quickly…

The World's Shortest Free Fall, Brought to You by Slim Jim

Four inches of pure excitement

While we're setting records, how about this stunning video of a stuntman on Conan attempting the world's shortest free fall? It looks easy, but it doesn't end well. The stunt…

RIP Randy Savage, Who Snapped Into Many a Slim Jim

Macho Man Randy Savage tragically died today in a single-vehicle accident in Florida, reportedly after suffering a heart attack. Savage, who was 58, followed his wrestling career with a successful…

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