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Topic: Skype

Skype's Message to Facebook and WhatsApp: Millennial Use Growing Tops 300 million people

Skype is making its case to marketers that it is hip with millennials, that highly coveted youth demographic. Skype now counts more than 300 million users and said it reaches…

March 31, 2014, 1:20 PM EDT

The Top 3 Social Messaging Apps Among Smartphone Users And a look at who's actually using WhatsApp

Facebook paid a staggering $19 billion for WhatsApp. While it trails Facebook as a messaging app in the United States, WhatsApp dwarfs Facebook in terms of monthly active users. Below,…

March 4, 2014, 10:51 PM EST

GroupMe Joins Foursquare in Skipping SXSW No more free grilled cheese, folks

While South by Southwest Interactive is expected to be a marketing extravaganza next weekend, it's becoming clear that prominent members of tech's Who's Who have other plans. "We're not holding any…

February 28, 2014, 4:48 PM EST

6 Bold Moves That Would Jumpstart Apple Starting with a Tesla iCar

The Apple Tesla iCar is not so far fetched now, is it? It’s long been a vision of many Apple watchers that the iPhone maker could buy the electric car…

February 21, 2014, 1:35 PM EST

Microsoft Punishes Xbox Gamers Over Dirty Words Bad language leads to temporary bans

Watch your language while gaming with Microsoft. Today, the company had to admit to punishing Xbox One owners who cursed in videos posted on the platform. The new Xbox One went…

November 25, 2013, 5:20 PM EST

Adweek's Top 5 Commercials of the Week: Nov. 1-8 Love, war, music and plenty of early holiday cheer—vote for the week's best spot

It's been a particularly strong week for commercials. But which one was the best? Below, we've got five great contenders. Was it the latest Call of Duty spot starring Megan Fox…

November 8, 2013, 7:18 AM EST

Ad of the Day: After Skyping for 8 Years, Two Girls With a Special Bond Finally Meet Sarah and Paige's story

There are lots of reasons why this new Skype ad from Pereira & O'Dell shouldn't work. It's more than three minutes long. It's manipulative in the extreme. And its emotional…

November 4, 2013, 2:51 PM EST

Andie MacDowell Finds HBO’s Girls a Little Shocking The Cedar Cove star also loves Skype

Specs Who Andie MacDowell Age 55 Accomplishments Actress; stars on Hallmark Channel’s Cedar Cove (Season 1 finale aired Oct. 12); current face of L’Oréal; appeared in films including Groundhog Day and Four Weddings and…

October 18, 2013, 12:19 AM EDT

This Digital and Traditional Agency Hybrid Showed Its Might at Cannes This Year Pereira & O’Dell adds Airbnb to impressive roster

Specs Who (l.-r.) Nancy Daum, COO; P.J. Pereira, CCO, co-founder; Jaime Robinson, vp, executive creative director; Andrew O’Dell, CEO, co-founder What Advertising and communications agency Where San Francisco offices Its founders’ roots are in…

October 3, 2013, 7:33 AM EDT

Skype Rolls Out New Rich Media Ad Unit for iPhone Company plans to bring advertising to Android later this month

Skype is stepping up its mobile advertising game. The Microsoft-owned company is introducing a rich media mobile placement for iPhone today in select markets and plans to bring advertising to its…

September 17, 2013, 11:00 AM EDT

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