Advertisement

Topic: Skechers

Ringo Starr Couldn't Be More Chill in His First Campaign for Skechers

Or more disdainful of amped-up drummers

"Rock out in comfort" is a headline that will horrify rock 'n' roll purists—but Ringo Starr doesn't care. The Beatles drummer is relaxation personified in his first campaign for Skechers,…

Pete Rose Enters a Hall, Just Not THE Hall, in Skechers' Super Bowl Commercial

Brand's fifth appearance after a year away

After a year away, Skechers will return to the Super Bowl on Sunday with a 15-second spot starring Pete Rose, who good-naturedly pokes fun at his continuing exclusion from baseball's…

It's Man vs. Cheetah in Super Bowl Ad Teaser for Skechers

Mr. Quiggly's company switches species

A dog lover last year with its generally well-received "Mr. Quiggly" spot, Skechers is suddenly into cats for this year's Super Bowl. The spot, scheduled to air during the two-minute warning…

Putting Brands in Their Place

FTC's David Vladeck leads the charge in the feds' crackdown on deceptive ads

Advertisers can’t say they weren’t warned. Three years ago, right after joining the Federal Trade Commission as director of the Bureau of Consumer Protection, David Vladeck stood before the ad industry’s…

Skechers Pulls Shoes Ahead of Ad Industry Review

Company may have seen the writing on the wall

Skechers, the fitness shoemaker that just agreed to a $40 million settlement with the Federal Trade Commission over deceptive advertising charges, quietly pulled its toning shoe for girls from its…

Skechers Settles Deceptive Ad Case With FTC for $40M

Reminiscent of Reebok suit, settlement is commission's largest

When it comes to cracking down on health and fitness claims in ads, the Federal trade Commission isn't sitting on its butt. Skechers' health and fitness advertising claims didn't go the…

Skechers to Incentivize Product Reviews Through Rewards Program

Shoe brand working with PowerReviews on effort

Skechers.com features 60,000 total product reviews and 32,500 questions and answers. Now the footwear brand is looking to let consumers monetize that content. Soon members of the Skechers Elite rewards program…

Skechers Trots Out Mr. Quiggly in Super Bowl Teaser

French bulldog will be joined by Mark Cuban

Here's your latest Super Bowl sneak peek—a teaser of the Skechers spot, which has already gotten some attention after it was reported that its French-bulldog star, Mr. Quiggly, replaced Kim…

Animal Activists Bark at Skechers Over Super Bowl Spot

Charges of cruelty in dog racing

Skechers' 2012 Super Bowl commercial is drawing fire and calls for brand boycotts, weeks before it airs in the Feb. 5 game. The ad features Dallas Mavericks owner Mark Cuban,…

Advertisement