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Topic: Sims

Media Plan of the Year 2012

Adweek honors the most innovative and effective brand blueprints of the last year

With the proliferation of media choices comes the natural evolution of media strategies. Here, Adweek singles out some of the most innovative and effective brand blueprints of the last year…

Half-Dog, Half-Man Tells You to 'Chase Some Tail' in Sims 3 Ad

Clip touts franchise's new pets game

Sims 3 Pets, the fifth extension for the Sims 3 game, allows players to play as animals for the first time. To pique your interest, Draftfcb San Francisco spliced together…

Foley 'fartist' emits talent for EA video game

A Foley artist is the person who creates the natural, everyday sound effects for films or commercials. A Foley "fartist," apparently, is someone who does so using only his ass.…

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