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Topic: Showtime

How Showtime Is Marketing Its New Drama 'Billions' to Wall Street

Hopes to turn financial sector into influencers

While HBO got the mafia to pay attention to The Sopranos, and AMC played up Mad Men to the agency world, Showtime is taking its new show Billions to the…

This Bicoastal Shop Takes Digital Into the Real World for Brands

Guild has done experiential work for Nars and Microsoft

Specs Who From left: Partner Sam Ewen and partners and co-founders Jeffrey Hatfield and Peter Brown What Digital creative agency Where New York, Portland, Los Angeles After studying art in college and working together to…

Here's What Surprised Showtime After It Began Offering a Streaming Service

Even cord-cutters like watching the live feed

Two months after its launch, Showtime's streaming-only subscriber service has been eye-opening for the network. Since the service, which is also called Showtime, went live on July 7—exactly three months after…

Showtime's President Talks Twin Peaks Revival and ‘Good’ Versus ‘Great’ TV

And why comedy is such a challenge

John Landgraf's provocative remarks that there's "simply too much television" on the air have continued to reverberate through the second half of the Television Critics Association's summer press tour. The latest to…

Showtime Cancels Its Advertising-Themed Comedy, Happyish

Following low ratings and no Emmy nominations

Another advertising-themed TV series is following Mad Men off the air. Showtime has canceled its comedy Happyish, the network has confirmed. The series, about a disillusioned ad exec (Steve Coogan), finished…

Showtime Has Officially Launched Its Streaming Service

No cable subscription needed for the new OTT offering

The OTT era has begun at Showtime. The premium cable network launched its new stand-alone streaming service today. The service, which is also called Showtime, is available for $10.99 per month…

Showtime and Hulu Explain Why Their Brands are Pulling Double Duty

Two names, four products: will it confuse consumers?

Do you use Hulu, or Hulu? And do you subscribe to Showtime, or Showtime? No, those weren't typos. The two words I repeated in the previous paragraph are actually referring to…

Hulu Will Offer Showtime's New Streaming Service at a Discount

It will be $2 cheaper per month for subscribers

Two weeks after revealing that its upcoming stand-alone streaming service would be priced $4 less than HBO Now, Showtime has announced that it will be even cheaper for Hulu subscribers. The…

David Nevins Will Take Over as Showtime's CEO on Jan. 1

After 20 years, Matthew Blank stays on as chairman

Showtime is about to get a new CEO for the first time in two decades. On Jan. 1, Showtime Networks president David Nevins will take over the job from current…

Roku and Playstation Will Join Apple in Offering Showtime's Streaming Service

Premium network adds partners

While Apple was the exclusive launch partner for HBO Now, it is going to have to share Showtime's new stand-alone streaming service when it debuts in early July.   Today, Showtime…

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