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Topic: Sheryl Sandberg

Snapchat Launches a Colossal Expansion of Its Advertising, Ushering in a New Era for the App

Unveils new API and $1 billion goal

Imran Khan was an internet-focused investment banker at Credit Suisse, where, in September 2014, he orchestrated Chinese ecommerce giant Alibaba's high-profile IPO. Three months later, his star rose higher when…

Why Snapchat’s Evan Spiegel Is Our Digital Executive of the Year

He helms the hottest brand on the planet

The early chapters of Snapchat CEO Evan Spiegel's public life have arguably made for a modern-day Silicon Valley soap opera. For a couple of years, the main storyline was his lawsuit…

Facetime: Star-Studded Affairs From Advertising Week to The Clio Awards

Sheryl Sandberg, Snoop Dogg and more

Advertising Week 2015 proved to be a star-studded week complete with A-list media players like Sheryl Sandberg and Tim Armstrong, as well as Hollywood celebs like Jessica Alba and Snoop…

Facebook Expands Mobile Video Feature That Helps Content Creators Make Money

55% of ad revenue in curated video feeds goes to creators

In July, Facebook made a big move into YouTube's turf with plans to launch Suggested Video—a feed of curated video clips from brands like Funny or Die, the NBA and…

Why Sheryl Sandberg Says Big Brands Should Spend Their TV Ad Budgets on Facebook

'We have a Super Bowl on mobile' every day

Facebook's chief operating officer Sheryl Sandberg made it clear to media buyers during an Advertising Week session in New York today that video is big business for the platform, and…

Silicon Valley Mourns Death of Entrepreneur Dave Goldberg

CEO, venture capitalist, husband of Facebook COO Sheryl Sandberg died Friday

Tributes are pouring in on social media following the sudden death of Dave Goldberg, a Silicon Valley entrepreneur and husband of Facebook COO Sheryl Sandberg. His death Friday night, of…

What We Learned About Mark Zuckerberg From His Candid Talk With Users

He's not cool and not into appletinis

Mark Zuckerberg finally admitted it: He's not cool, and he never built Facebook to be cool or meet girls. Oh, and he never heard of an apple martini before the…

How Ads That Empower Women Are Boosting Sales and Bettering the Industry

Advertising Week panel spotlights 'fem-vertising'

They have become some of the most popular and polarizing ads in recent years. And despite the negative commentary, despite the trolling, despite all the anonymous sneering, advocates say these…

PayPal's David Marcus Will Lead Mobile Messaging at Facebook

Social giant's messaging app claims 200 million monthly users

PayPal president David Marcus has left to steer mobile messaging at Facebook. Facebook claims that its standalone messaging app, called Messenger, is now used by more than 200 million people monthly.…

Sheryl Sandberg: Rethinking Marketing to Women

Marketers have the opportunity to speak to women in ways that debunk stereotypes

One Presidents’ Day, when my daughter was five, I was teaching her a song that includes the names of all the presidents. When we got to the end, she asked,…

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