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Topic: SheKnows TV

Type
How Ads That Empower Women Are Boosting Sales and Bettering the Industry Advertising Week panel spotlights 'fem-vertising'

They have become some of the most popular and polarizing ads in recent years. And despite the negative commentary, despite the trolling, despite all the anonymous sneering, advocates say these…

October 3, 2014, 12:15 PM EDT

Hunkvertising: The Objectification of Men in Advertising Some wish they’d just keep their assets covered

Call it hunkvertising. The objectification of men in advertising (as with women) is not new. Consider icons like the Marlboro Man and Old Spice’s sexy pitchman Isaiah Mustafa. And yet, a…

October 7, 2013, 10:09 PM EDT

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