Advertisement

Topic: Select Resources International

Accounts in Review: Sears, Kmart and JCPenney Near the End of Their Agency Hunts

And Pandora jewelry taps Grey to lead creative efforts

The new year got off to a slow start in new business, with just two major account moves this week. Pandora—the jeweler, not the online music service—named Grey and Maxus…

Accounts in Review: Phew! What a Busy 10 Days

5 marketers hire new shops in the run-up to the holiday

When it rains, it pours. Five marketers have hired new shops for creative and media accounts in the past 10 days, starting with Johnsonville Sausage, Johnnie Walker and Golden Corral…

Accounts in Review: NBA, Nordstrom Find New Shops for Creative, Media

Macy's shifts its multicultural account

Reunited and it feels so good. Steve Stoute's Translation will work again with the NBA's Pam El, as the New York agency landed lead creative responsibilities for the league. Stoute…

Accounts in Review: Cadillac Finds a New Home as Brown-Forman Ends Its Search

'Tis the season to be pitching

For the fifth time in eight years, Cadillac has hired a new lead agency. Eighteen months after a team of Interpublic Group agencies took the reins, the brand shifted its…

Accounts in Review: CarMax's Selection Comes Down (Quickly) as NBA Finalists Await Decision

Johnsonville sausage review heats up

It's rare but it happens. Just a day after the last pitch in CarMax's creative review, the used car retailer quickly selected a new lead agency: McKinney. It was the…

Accounts in Review: American Family Insurance Picks an Agency as Finalists Pitch CarMax

NBA also hosts final presentations

Months after splitting with Ogilvy & Mather, American Family Insurance this week found a new home. The New York office of BBDO will lead creative efforts for the big-spending insurer,…

Accounts in Review: U.S. Army Starts Search as American Family Insurance Winds Down

Sprint's fast-track review is also nearly complete

The U.S. Army has begun a review of all of its marketing services, an account with annual media spending of at least $180 million that's now shared by units of…

Accounts in Review: NBA, Brown-Forman Pick Finalists

Selections expected shortly in Sprint, New York Lottery

It's crunch time in several searches right now. Reviews involving the NBA, Brown-Forman spirits and Diageo's Johnnie Walker are all down to a final few, with presentations slated for the…

Patrón Picks a New Lead Agency

Media spending behind the assignment exceeds $40 million

Patrón has found a new lead shop. The Los Angeles office of Mullen landed the assignment after a review in which Goodby, Silverstein & Partners was the other finalist, according to…

Accounts in Review: As Infiniti (Finally) Ends, Two Media Reviews Heat Up

JCPenney, Outback Steakhouse parent Bloomin' Brands seek media agencies

Infiniti lived up to its name. Seven weeks after final pitches and 10 months after laying the groundwork for its global creative review, the luxury automaker finally selected a new…

Advertisement