Topic: search engine marketing
Type
Search Engine Marketers Like Google's FTC Concessions
Data portability a major plus to ad campaigns
Google may have gotten off easy with the Federal Trade Commission, but the changes it voluntarily agreed to make to appease regulators got major kudos from the search advertising and…
Internet Ads Jump 14%, Mobile Spending Skyrockets
IAB report bears relatively good news for digital in 2012
Internet advertising grew jumped 14 percent during the first half of 2012—totaling $17 billion—compared to the same period last year, according to Internet Advertising Bureau data released Thursday (Oct. 11).…
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