Topic: Scrabble

Why Did BFGoodrich Toss a Truck Tire Out of an Airplane? The story behind the big radial free-fall

So let’s say it’s your job to do a little marketing for a new type of heavy-duty radial tire. Are you going to go all tire-geek and talk about stuff…

October 7, 2014, 6:18 AM EDT

Ogilvy Paris Takes Top Honor at Webby Awards Google+ campaign wins 7 awards

The Paris office of Ogilvy & Mather is top gun at this year's Webby Awards. The shop earned the agency of the year honor on the strength of its work for…

April 28, 2014, 7:00 AM EDT

Ad of the Day: Scrabble Meet the personalities behind the tiles in Pereira & O'Dell's global brand spots

Gimme a P! Gimme a Q! Gimme a blank square! What's that spell? Nothing. It spells nothing at all. You're useless. If you had an I, you could spell "quip," but that's…

November 16, 2012, 1:48 PM EST

Obama Taps Video Games for Early Voting Partners with EA to spur early voting in swing states

How crucial are the swing states in the presidential race? So crucial that President Obama is once again taking the chase for votes to the virtual battlegrounds of the video…

September 14, 2012, 10:09 AM EDT