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Topic: Santander Bank

IBM Buys Silverpop as Cloud-Based Acquisitions Pool Dries Up Marketo still lingers as a big fish

IBM has purchased Atlanta-based software provider Silverpop, and the arms race among tech giants is probably on its last legs when it comes to cloud-based marketing players. The Atlanta Business Journal reported…

April 10, 2014, 4:18 PM EDT

Robert De Niro Is the World's Most Obnoxious Moviegoer in This Bank Ad Don't take him to a Robert De Niro marathon

Santander Bank is sparing no expense in its U.S. rebrand from Sovereign Bank. The company is reportedly spending $200 million on a rebranding campaign for signs, new furniture and carpeting…

November 6, 2013, 10:23 AM EST

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