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Topic: Samsung Galaxy

Adweek's Top 5 Commercials of the Week: July 11-18

Some people dance naked, while others are fast asleep. Vote for your favorite

Sports are a major theme of this week's roundup of the best ads, as Samsung propels fútbol into a dystopian future, ESPN uses plucky '70s walk-on Daniel "Rudy" Ruettiger to spark…

Ad of the Day: Samsung's Sci-Fi Soccer Epic Reaches Its Final Chapter

After 8 months, the Galaxy 11 finish their game for the fate of Earth

Samsung Mobile's epic sci-fi soccer battle, which has been playing out in big-budget videos since last November, has finally reached its conclusion. "The Match Part 2," released this week as a…

How Samsung and David Ortiz Roped the President Into a Promotional Selfie

Obama photo was a planned social stunt

Has Samsung gone selfie crazy? The smartphone maker behind the Oscar selfie tweeted 'round the world has now brought President Barack Obama unwittingly into its marketing act. Unbeknownst to the leader of…

Ellen's Selfie Scores Oscar Gold for Samsung

Tops brand mentions across social, while Pepsi blows up Twitter

When Oscars host Ellen DeGeneres snapped that epic selfie with the Samsung Galaxy Note during last night's ceremony, it effectively snagged "Best Picture"—among marketers, that is. According to Kontera, which analyzed millions…

LeBron Helps Samsung Videos Score in Another 'Galaxy'

Brand is No. 1 on the charts again

Samsung Galaxy can do no wrong, it seems, when joining forces with the sports world. For the second week in a row, the electronics brand tops the VideoWatch/VidIQ YouTube brand…

Olympics Help Propel Videos for Samsung, Chevy and Liberty Mutual

New Zealand Air's 'Swimsuit Issue' scores, too

The last time we checked in with the VideoWatch/VidIQ YouTube brand chart, it was all about the Super Bowl. And now the Sochi Olympics are well-represented, with Games-themed spots from…

Tech Brands Dominate Last Days of 2013 on YouTube

Year-in-review from Google, LeBron Samsung spot nab big numbers

The year is almost over. So naturally, last week, a heart-tugging clip from Google compiling the most memorable moments of 2013 ruled YouTube with close to 20 million views. That…

Ad of the Day: Samsung Unwraps Awesomely Bad Smartwatch Spot

Meet the Galaxy Geardo

This new Samsung web ad introduces us to a new brand of technology stalker: Meet the Galaxy Geardo. He's the epitomy of what frightens people about the wearable future, made…

Infographic: Holiday Guide to Mobile Marketing

Stats show emerging space should be bigger than ever this year

With Thanksgiving only 10 days away, how will mobile will affect in-store and e-commerce sales during the holiday season? The true "Year of Mobile" occurred sometime in the last several…

Verizon's Star Wars Fan Family Puts Other Halloween Costumes to Shame

Jabba dad, Death Star daughter and more

There's a lot for Star Wars fans to love—and for nerdy parents to envy—in this new Halloween-themed spot from mcgarrybowen for Verizon. The highlight is definitely the eccentric costume selection,…

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