Topic: Saks Fifth Avenue
Type
Portrait: Iris
The New York offshoot of London's Iris Worldwide combines digital, social, retail and experiential
Specs Who From left, managing director Sarah Aitken, CEO Americas Jeremy Cochran, cd Tim Clarkeand director of strategy Esty Gorman What Marketing, advertising and experiential agency Where New York offices One of the most…
SapientNitro: Major Retailers Lack In-Store Digital Savvy
Bloomingdale's and Sephora are lone bright spots among retailers
SapientNitro is releasing a 156-page report today that rates retail brands on whether or not they are using digital signage and other interactive features in their stores well. A number…
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