Topic: Sainsbury's
Type
Best Corporate Apology Ever Posted to Twitter?
At Sainsbury's, replying to complaints is an art form
Sainsbury's has this whole Twitter thing down cold. Earlier today, popular U.K. blogger October Jones complained that his chicken sandwich from the grocery chain "tastes like it was beaten to…
How a 3-Year-Old Got a Grocery Giant to Change a Product Name
Tiger Bread becomes Giraffe Bread
Rebranding a product is usually the least heartwarming process in the world, which is what makes this news from Britain so refreshing. Grocery chain Sainsbury's has announced it will change…
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