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Topic: Saatchi & Saatchi

Anti-Gun Ads Use Real Mass Shootings and Bloody Visuals in Attempt to Sway Voters Faulting politicians, and those who elected them

These ads for the Coalition to Stop Gun Violence must rank among the most unnervingly visual—and potentially polarizing—this category has ever produced. And that's really saying something. A somber soundtrack and…

October 29, 2014, 7:01 PM EDT

Cheerios Tugs at the Heartstrings Again With a Dad Working the Third Shift And his kid, who wants time with him

Oh man, grumpy dad who's working weird hours in this new Cheerios ad from Saatchi & Saatchi. Don't get mad at your kid. Take a lesson from Peanut Butter Cheerios…

September 19, 2014, 12:01 PM EDT

Sweet, Goofy Toyota Spot Transforms Prague Streets Into a Choose-Your-Own Musical Adventure Lots of enthusiastic, off-key singing

In today's episode of “Fun Public Marketing Stunts That Aren't Firmly Connected to the Actual Product,” Saatchi & Saatchi Europe turned Prague into a giant karaoke machine on behalf of…

August 12, 2014, 1:26 PM EDT

Stare at This Ford Print Ad for 30 Seconds, and It Will Suddenly Make Sense Optical illusion promotes park assist

BBR Saatchi & Saatchi created this print ad for Ford Israel that also happens to be an optical illusion. It promotes the Ford Explorer's Park Assist feature in a way…

July 28, 2014, 10:41 AM EDT

Deaf NFL Player Derrick Coleman Tells His Story in Terrific Duracell Ad Tough, inspiring work by Saatchi

As huge of an advertising juggernaut as the NFL is, commercials starring NFL players often feel interchangeable. Here, though, is a great piece of work from Duracell starring Derrick Coleman,…

January 13, 2014, 4:37 PM EST

Cheerios Takes Home Dubious Honor of Most Hated Ad During the Golden Globes Dead grandma spot gets bombed

Twitter is a tough crowd during any high-profile live TV programming, when snark levels always spike. Cheerios learned that the hard way during the Golden Globe Awards on Sunday when…

January 13, 2014, 11:02 AM EST

Brewer Secretly Rigs Plumbing in Man's House to Make Beer Flow From Every Tap Saatchi stunt for Tui

Those jokers at Saatchi & Saatchi and Tui Brewery have a viral hit on their hands, notching more than 5 million views in about a week for various versions of…

September 25, 2013, 9:15 AM EDT

Fiber One Helps Bring 'Total Eclipse' Back With a Vengeance 'Turn Around' ads hit just as diva homage goes viral

Who can argue that bombastic 1980s power ballad "Total Eclipse of the Heart" isn't the single greatest piece of music in human history? That's right: no one. Its appearance in…

August 15, 2013, 8:45 AM EDT

It's 2013, and People Are Still Getting Worked Up About Interracial Couples in Ads Cheerios spot gets cheers and jeers

It's another one of those things that shouldn't be a story but is—an ad from a major U.S. brand featuring an interracial couple and their daughter. You'd think this new…

May 30, 2013, 2:17 PM EDT

Lucky Charms Does Giant Bong Hit, Unleashes Auto-Tune Leprechaun TV spot inspired by viral video

What could be better than an Auto-Tune leprechaun singing about his magically delicious cereal? Nothing! This 15-second Lucky Charms ad, which mixes current commercial footage, vintage images and goofy-great vocal…

May 15, 2013, 11:37 AM EDT

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