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Topic: Russell Simmons

Russell Simmons' New Agency Will Help Brands Connect With Hip-Hop Fans

Targeting 'overlooked and underserved' audience

This week, hip-hop impresario and Adweek Brand Visionary Russell Simmons launched an in-house creative agency to help brands appeal to young audiences in a new way. The new agency, ADHD,…

Analyst: Apple TV Is Coming Next Year, Seriously

Russell Simmons, Elon Musk also speak at Business Insider conference

Noted Apple prognosticator Gene Munster, an analyst at Piper Jaffray, said that Apple will launch a disruptive TV next year. Of course,  Munster has said that each of the last…

What Makes a Brand Genius?

A brief history of how our tent-pole event was born

True story: When we relaunched Adweek three years ago, we also set out to recast our events. First up was Marketer of the Year, which had stood the test of…

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