Topic: Running

Adidas Taps Influencers for a Unique Run Through the Streets of New York

Stops included a cabaret club and museum rooftop

In preparation for the New York City Marathon this weekend, Adidas gathered a team of social media-savvy athletes to race through New York promoting its Energy Running movement and the…

Ad of the Day: K-Swiss

These shoes will make you hurt and ruin your life, and that's how runners like it

These shoes will ruin your life. I'm not a runner, but I imagine runners will appreciate the new batch of ads from K-Swiss and ad agency Mile 9. They're wry and…

Ad of the Day: Nike Running

A woman never stops in W+K's new spot, to the chagrin of everyone in her life

It's often said that runners are a different breed. In his book What I Talk About When I Talk About Running, Haruki Murakami philosophizes about the endless lonely hours of…

Campaign Takes On Barefoot Running Craze

New Balance's tagline: 'Like barefoot, only better.'

A 2009 best-seller by Christopher McDougall made shoemakers very nervous. The book, Born to Run, told the near-mythical tale of groups around the world that run incomprehensible distances with ease,…

Ad of the Day: Saucony

The brand's new running spot trips over its tongue

Saucony, a purveyor of running shoes and other athletic apparel, considers the meaning of the word strong in its first-ever national TV spot, shown below. The commercial, by Massachusetts ad…