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Topic: Roth Associates

Contenders Emerge in Vonage Review

Agency briefings are scheduled for next week

Vonage has narrowed the field in its review of its creative and media businesses, with briefings slated for early next week. Sources identified the creative contenders as JWT, Havas Worldwide, VML…

Updated: New TBWA\C\D President Faces Tough Challenge

Vonage, a big N.Y. office account, launches review

That was a short honeymoon. Robert Harwood-Matthews, who started this week as the new president of the New York office of TBWA\Chiat\Day, now must help defend one of the office's largest…

Y&R Fills Global New Business Role

Hire comes from consultancy world

Young & Rubicam CEO David Sable has found his new business development chief at a search consultancy. Cathy Cohan, a lead consultant at Roth Associates in New York, is now global…

Search Consultancy Partner Steps Up

Broader role to include global assignments

Roth Associates’ expansion to the West Coast has been fruitful, and now the man behind it is being rewarded. Casey Burnett has assumed the broader role of global managing partner at…

Atlantic City Selects Shops for Tourism Efforts

Initial media budget is about $20 million

Euro RSCG will take up the challenge of revitalizing tourism for New Jersey's Atlantic City. The Havas agency beat two other shops—Interpublic Group’s Draftfcb in New York and Havas’ Arnold in…

3 Shops Vie for Atlantic City Tourism Account

Initial media budget is about $20 million

Atlantic City’s search for an agency to drum up tourism is winding down, with three New York shops still in the hunt. The agencies—Euro RSCG, Arnold and Draftfcb—traveled to the New…

New York Life Completes Creative Search

Euro RSCG succeeds Taxi on the account

New York Life has selected a new lead creative agency, a week after final presentations. Euro RSCG will succeed Taxi on the business. Taxi, which has handled the account since 2007,…

New York Life Briefs Finalists

Three shops vie for creative account

New York Life's creative advertising review has entered its final stages.  The company's marketing executives today briefed three contenders—Euro RSCG, TBWA\Chiat\Day, and Carmichael Lynch—and those shops will now prepare for final…

New York Life Visits Shops in Creative Review

Cut to finalists expected next

From a pile of requests for proposal submissions have emerged a half-dozen agencies in New York Life's creative review. New York Life executives are visiting the shops and, based on those…

Alliance for Atlantic City Seeks Agency

Account media spending estimated at more than $20 million

Now that a group charged with burnishing the image of Atlantic City has a leader, it’s time to find an ad agency. On Friday, the Alliance for Atlantic City named former…

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