Roomba | Adweek
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Topic: Roomba

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Ad of the Day: iRobot Roomba inspires a song and dance in Mullen's goofy new campaign

Remember the Roomba? The iRobot-made mini-hovercraft-slash-vacuum, which has somehow already been in existence for a decade, is back with a vengeance thanks to a $10 million ad campaign across print,…

April 19, 2012, 2:31 PM EDT

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