Road & Track | Adweek
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Topic: Road & Track

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JCPenney One of 10 Brands Predicted to Die in Next Year Volvo, WNBA, Martha Stewart Living, Nook also named

As new brands are brought to life in the evolution of various verticals, others will inevitably give up the ghost. While obsolesence related to industrial shifts is the No. 1…

May 24, 2013, 12:04 PM EDT

Road & Track Drives Lifestyle Into Magazine Redesign to feature 'thought pieces'

Move over, GQ? Road & Track, the 66-year-old car magazine has gotten a serious tune-up. The Hearst Magazines title is introducing a new look, content and focus with the May…

April 1, 2013, 12:01 AM EDT

Hearst Reboots Mobile Mag Sites in Ad Push Will bet on new rich media units to draw advertisers to small screen

There’s no question about it­—mobile traffic is booming as people spend more time hunched over their little screens. For magazines, it represents an opportunity to capture more readers and try…

October 1, 2012, 12:02 AM EDT

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