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Topic: RKCR/Y&R

British Ads Remember World War I Dead Who Aren't as Famous as Their Names Quest to honor every soldier

The Royal British Legion is behind a weighty ad campaign called "Every Man Remembered," featuring soldiers from World War I who share names with famous people a century later (although…

August 8, 2014, 11:40 AM EDT

BBC's Sochi Ad Will Make You Never Want to Leave the House, Much Less Compete in the Olympics Hell freezes over

The BBC's official trailer for its coverage of next month's Winter Olympics in Sochi, Russia, has its champions and detractors, with some applauding the 90-second clip's epic sweep and others…

January 15, 2014, 1:54 PM EST

Hard-Hitting PSA Shows British Boys What Rape Looks Like RCKR/Y&R spot based on shocking research

The U.K.'s Home Office and RCKR/Y&R teamed up for an ad campaign to educate British teenagers on what constitutes rape, since apparently most of them have no idea. The spot…

March 6, 2012, 9:15 AM EST

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