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Topic: R/GA

Google, Wieden, R/GA Each Pick Up a Cyber Grand Prix

Honored for Arcade Fire video, Old Spice responses, social currency system

Google Creative Lab, Wieden + Kennedy, and R/GA each won a Cyber Grand Prix at the 2011 Cannes Lions on Wednesday—for an Arcade Fire video, the Old Spice response campaign…

Nike gets Kobe to unleash his black mamba

Kobe Bryant got lots of snickers when he told the world that his alter ego is the black mamba, a fierce serpent known for its uncanny ability to strike at…

R/GA's crew is talented as well as tattooed

R/GA is intent on showing off its hipster cred. First up was a video with staffers showing off their impressive array of body art. Now, naturally, we have the DJs.…

R/GA creative sent off with a roastumentary

R/GA is fortunate enough to have a production studio at its headquarters. It can't always be a font of billable hours, so why not use it for larks during…

R/GA employees discuss their many tattoos

Ad agencies are great places to find the tatted up. R/GA decided to make a six-minute mini-documentary of its inked employees telling their stories. A parade of staffers talk…

Are they kidding me with the Taco Bell diet?

Subway had great success using Jared to paint its subs as a healthier alternative to fast food that makes you incredibly fat. Taco Bell is trying to get into the…

How will fallout over 'Amp Up' affect R/GA?

R/GA has a stellar reputation in the ad industry. Nike Plus is still a staple of presentations about the future of branding in digital. For the most part, the agency…

The flip side of Pepsi's 'Dear Mr. President'

Is Pepsi's "Dear Mr. President" YouTube campaign simply a refreshed version of the "Farewell Mr. President" YouTube series from last year? Greg Olliver, the currently pissed-off creator of the latter,…

R/GA, AKQA locked in battle to defile Santa

R/GA and AKQA are undeniably rivals. R/GA set up shop in AKQA's backyard this year and promptly hired away Mauro Alencar Cavalletti to be its executive creative director. The…

R/GA channels Mao with its little red books

During a quick trip to R/GA yesterday, I was offered a flu shot (don't ask) and a copy of the first in a series of "monographs" that the digital…

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