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Topic: Reynolds

Why It Looks Like the Cubs Are Wrapping Wrigley Field in Aluminum Foil

Reynolds' clever take on a rain tarp

When rain falls on Wrigley Field this season and the tarp gets rolled onto the field, Chicago Cubs fans will be treated to a clever marketing surprise. The Chicago Cubs and…

Top Chef's Hot Recipe for Brand Tie-Ins

From Cigna to Reynold's Wrap, marketers warm up to Bravo's cooking smackdown

Matt Reichman, vp of production at Bravo and an executive producer on the network's hit competition series Top Chef, talks about why brand integrations are more important than ever, the…

Havas Worldwide Chicago's New Chief Is a Familar Face

Paul Marobella has led the Chicago Group for 2 years

Havas Worldwide has installed a new president atop its Chicago office but he's a familiar face at the agency. Paul Marobella has been group president of Havas Chicago Group, a collection…

Havas Creative Chief Jason Peterson Is Now Also a President

Has dual role in Chicago office

It’s not the first time Jason Peterson has been more than just a creative chief. This time, however, the scale is much bigger. Peterson, chief creative officer at the Chicago office…

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