Advertisement

Topic: Review

Type
Droga5 Wins Hotly Contested Sausage Pitch Add Johnsonville to the brands the agency amassed this year

Droga5, Adweek's U.S. Agency of the Year, has added sausage to its fire. Johnsonville Sausage has selected the New York shop to handle its creative business after a review, Johnsonville has…

December 16, 2014, 6:13 PM EST

The 10 Best New TV Shows of the Year Unearthing 2014's surprising, satirical and sublimely dark gems

At the end of every great TV series—The Sopranos, Breaking Bad, The Wire, 30 Rock—somebody usually jumps to declare the Golden Age of Television at an end, and somehow that…

December 14, 2014, 3:04 PM EST

GNC Is Searching Again, This Time for a Media Agency Retailer spends about $30 million in media annually

GNC, less than a year after hiring Carmichael Lynch to handle its creative and media business, is reviewing its media account, according to sources. The marketer of vitamins, minerals and diet…

December 12, 2014, 1:41 PM EST

Accounts in Review: NBA, Nordstrom Find New Shops for Creative, Media Macy's shifts its multicultural account

Reunited and it feels so good. Steve Stoute's Translation will work again with the NBA's Pam El, as the New York agency landed lead creative responsibilities for the league. Stoute…

December 12, 2014, 11:28 AM EST

Macy's Shifts Its Multicultural Account to a New Shop Annual media spending is around $40 million

Macy's has found a new home for its multicultural marketing account. New York shop Walton Isaacson has landed the business after a review. Annual media spending is estimated at $40 million. The…

December 11, 2014, 12:54 PM EST

Mindshare Wins Pitch for This Retailer's Account Nordstrom spends $40 million in media annually

Nordstrom has found a new agency for its media account. Mindshare has landed the assignment after a review, Nordstrom has confirmed. The retailer spent nearly $40 million in media last year…

December 11, 2014, 12:48 PM EST

Steve Stoute's Agency Will Now Work on the NBA Translation wins pitch for league's creative business

Steve Stoute may have come from the music industry, but he understands a core tenet of advertising: It's all about relationships. So, while Stoute's Translation agency beat R/GA and Goodby, Silverstein…

December 9, 2014, 8:24 PM EST

MediaVest Ends the Year With a Shot of Jack Daniels Wins Brown-Forman's global media account

A year that began bitterly with the loss of Microsoft, is ending sweetly with some Jack Daniels, as MediaVest has landed global media responsibilities for Jack Daniels' parent company Brown-Forman,…

December 5, 2014, 11:28 AM EST

Accounts in Review: Cadillac Finds a New Home as Brown-Forman Ends Its Search 'Tis the season to be pitching

For the fifth time in eight years, Cadillac has hired a new lead agency. Eighteen months after a team of Interpublic Group agencies took the reins, the brand shifted its…

December 5, 2014, 10:30 AM EST

This Diet Brand Wants a New Agency Just in Time for New Year's Resolutions Slim Fast looks for creative lead

Slim Fast is talking to agencies about taking on creative responsibilities for the weight-management company's products. The business had been handled by The Bull-White House, New York, until the brand was…

December 4, 2014, 4:40 PM EST

Advertisement