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Topic: retailers

Customers Are Paying to Trade Places With the Barista

Latte classes are the hottest thing to come from the coffee bar

Two years ago, Christian Ott decided to run a Sunday afternoon seminar on coffee appreciation. Ott had just been hired as director of coffee for Stone Creek, an artisanal coffee…

Starbucks Unveils New Store Concepts

Will debut upscale and express formats

Starbucks is diversifying its stores, with two new models unveiled this week. The first is a Starbucks Reserve model, which will highlight the company’s growing range of small-batch reserve coffee. The…

Facebook Gives Retailers New Tool to Gauge Sales

Expands Custom Audiences to help close the loop

Facebook is now helping retailers close the loop from placing ads to making sales. The social network just announced via blog post that it is working directly with stores to…

Get the Perfect Clothing Fit With a Digital Sizing Booth

Bloomingdale’s offering high-tech shopping

A bastion of fashion since 1860, Bloomingdale’s might not be the first place that comes to mind for a high-tech shopping experience. But that’s likely to change with the department…

Marketing to Kids Is an Obstacle Course

Less inventory, more restrictions

If you’re advertising in the $1 billion kids marketplace, you’ll need to accommodate a bit more in the way of oversight, both from traditional antagonists like watchdog groups and from…

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