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Topic: Retail

Quiznos' Parody Ad Comically Mashes Up Star Wars and Entourage

Sci-fi characters go Hollywood

Star Wars: Episode VII doesn't hit theaters until December, but the parade of marketing around the movie has already begun. Quiznos today is launching a parody ad on YouTube that…

In a World of Constantly Deleted Apps, This Mobile Player Uses Cash to Keep Folks Coming Back

2 million people open it almost every day

Mobile apps are deleted at rates that dishearten marketers everywhere. After all, some studies show that more than 80 percent of consumers—after being lured in by often-expensive acquisition campaigns—get rid…

This Week's 6 Most Covetable Products to Put a Dent in Your Wallet

Including a luxe collaboration from Beats and Fendi

Welcome to Swipe, Adweek's very first lifestyle section where we'll be spotlighting some of the most covetable products around, from high-tech gadgets to fashion accessories to stuff that's just plain…

Target's Exit From Canada Isn't a Failed Expansion. It's a Botched Invasion

Chain moved too fast and never bothered listening to the locals

The news that American big-box giant Target is throwing in the towel on its Canadian operations—shutting down 133 stores, laying off 17,000 employees, and writing down a $5.4 billion pretax…

Apple Watch Isn't Even Out Yet, But Some Retailers Will Be Ready on Day 1

Marsh Supermarkets is an early tester

In terms of the burgeoning smartwatch industry, Apple already seems fairly well positioned to own the space, even though its watch won't go on sale until later this spring. But that's not…

Whirlpool Hopes to Take a Spin With Virtual Reality

Homeowners can find the right appliance before they enter the store

Whirlpool was on top of the appliance/technology convergence two years ago when it launched its Sixth Sense Live collection, so it's no surprise the brand aims to be a major…

Here's to a Retail Future Where You Don't Look Like an Idiot in Wearable Tech

JCPenney director says gadgets may become fashionable (eventually)

Taking a quick break from the annual Omnicom Media Group opening night CES party at the Hyde Bellagio club in Las Vegas, Sean Ryan, director, social and mobile at JCPenney, spoke…

Why This Fashion-Minded Digital Agency Is Hungry for Food Clients

The next big e-commerce sector?

After cranking out high-tech projects for fashion and retail brands since 2008, Gin Lane Media is bullish on the food industry as the next big market to rise with ecommerce…

Here's How GM Uses Social Data to Improve Cars

Brands employ Twitter and Facebook feedback in new ways

When owners of the new Chevrolet Trax drive off lots in January, they will comment on everything from its built-in WiFi to its trunk space on Facebook, Twitter and auto…

How Target Identifies the Hottest Retail Tech 18 Months Before It's Cool

Its innovation lab in S.F. has shifted from learning to making

When Target opened its San Francisco innovation lab in 2012, the goal—as with most brands—was to work closely with tech startups to apply digital smarts to retail. With two years…

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