Topic: Red Lobster
Type
Grey's Anatomy
After five years at the helm, Tor Myhren has led the New York office to colorful acclaim
What should the E*Trade talking baby do next? Give financial advice to celebrities? Make pithy points about trading while reading articles in the Los Angeles Times? The Super Bowl is months away, but…
Get Real
Forget the celebs. Marketers are using ordinary folks to give their ads a dose of realism
For years, few brands were associated with golf more than Buick—and no player was associated with golf more than Tiger Woods. The automaker reportedly paid Woods north of $50 million…
Casual-Dining Accounts in Play
Midrange restaurants are looking to rebrand as economy wanes
Could a rotten economy actually be good for casual-dining restaurants? Ten chains—which collectively spend about $160 million a year in media—have reviewed their creative accounts this year, and most are still…
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