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Topic: Red Bull

Red Bull's Danny MacAskill Rides the Playboy Mansion in the Best Action It's Seen in Years Pro cyclist's bunny hop

Traditionally, the Playboy Mansion's main attraction has been the small army of Playmates who hang around it. But professional cyclist Danny MacAskill manages to overshadow even the bunnies, as he…

August 5, 2014, 10:07 AM EDT

Mercedes' Key to Instagram Success: Drive With the Doors Open How an auto brand cracked our social-video top 10

While the National Basketball Association sits atop the VideoWatch/Shareablee top 10 rankings for brands for the third week in a row, per usual, our list has a new entry that's…

May 22, 2014, 4:39 PM EDT

NBA Fashion Is Ruling Instagram Video Tops brand charts for the second consecutive week

It’s partly due to excitement currently generated by the National Basketall Association playoffs, but the pro hoops brand has been killing it on Instagram video. For the second consecutive week,…

May 9, 2014, 3:52 PM EDT

Here Are the Top 10 Brands Using Instagram Video UFC, NBC seem gung-ho with the format

This week's VideoWatch/Shareablee chart—the third in a young-but-ongoing series—illustrates an intriguing development about how some brands are now dedicating meaningful resources to Instagram's videos. The Ultimate Fighting Championship (UFC) and NBC's…

April 25, 2014, 4:27 PM EDT

GoPro's Super Bowl Ad Looks a Lot Like Red Bull, Circa 2012 Can Stratos jump footage still get pulses pounding?

When we heard GoPro was going to be a Super Bowl advertiser again this year, we were prepared for something epic. And while the event the camera brand chose to…

January 31, 2014, 9:45 AM EST

Apple Lands 3 Spots Among Top YouTube Brand Videos But tech giant can't top GoPro

Following what some saw as a ho-hum press event last week during which Apple announced the latest versions of the iPad and its line of laptops, the tech company proved…

October 30, 2013, 12:01 AM EDT

Why Brands Suck at YouTube Touchstorm says only 74 of top 5,000 channels on platform belong to advertisers

Brands as publishers? Yeah right. Unless your business card says “chief Red Bull video guy” your brand is blowing it on YouTube. At least, that’s the assesment of Touchstorm, a company…

October 23, 2013, 12:00 AM EDT

Terrifying POV Footage of Red Bull Jump Shows How Felix Baumgartner Got Out of an Uncontrolled Spin Video marks anniversary of leap

If the mere idea of falling 24 miles through Earth's atmosphere weren't scary enough for you, here's some footage that shows how truly terrifying it really is. Red Bull has released…

October 16, 2013, 10:55 AM EDT

'Stuntbrofessional' Satires Energy Drink Marketing in NOS Digital Campaign Coke-owned brand prefers to look legit

Coca-Cola's NOS Energy Drink takes stupidity to a "hiiire" level in a mind-meltingly over-the-top series of digital clips mocking the marketing tactics used by competitor brands like Monster and Red…

October 11, 2013, 9:32 AM EDT

It's Been 101 Years, but It's Still Too Soon for Titanic Jokes in Advertising Red Bull hits the ice

Even though more than a century has passed since the Titanic sank, it's still too soon to joke about it in ads. Red Bull got in trouble for this ad…

September 17, 2013, 12:19 PM EDT

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