Advertisement

Topic: Razors

Gillette Innovation Explodes With Iron Man, Hulk, Captain America and Thor Razors

Fun spoof of category's clichés

Maybe you've let your beard get a bit grimy—winter did seem to last forever—and you could use a nice, clean shave for spring. But gosh darn it, your beard has…

Man Cleans Up the Hairy Apartment in His Pants in Schick's Manscaping Musical

Make the place presentable, will you?

If you have an animal, you can surely identify with having their dander all over your living space. It can be tricky to clean up after them and make the…

Ad of the Day: Dollar Shave Club Slices the Competition in Comically Violent TV Ads

Buying razors at the store? Yeah, good luck with that

Dollar Shave Club made its name in 2012 with this excellent 90-second online ad, featuring founder and CEO Michael Dubin charismatically delivering the message himself. Now, two years and one…

Overgrown Beards Are Like Wild Animals Clinging to Your Face, Schick Ads Say

Y&R campaign urges men to 'free your skin'

Y&R New Zealand turns manly beards into cute animals for Schick's "Free Your Skin" campaign, which takes a bold anti-beard stance in this golden age of hirsute ruggedness.  Of course, sneering…

How Does Superman Shave? Gillette Asks Some Supergeeks Who Might Know

Kevin Smith, Mayim Bialik and more

Gillette has a super-geeky Man of Steel tie-in and YouTube takeover going on right now, where they ask an impressive list of celebrities, "How does Superman shave?" Bill Nye, the…

Ad of the Day: Philips Norelco

Manscaping leaves guys feeling obscenely good about themselves in Ogilvy's new campaign

Almost-obscenities are having a good run in ads this month. First, we had Kmart's "Ship My Pants" spot, which has made millions of people laugh like 9-year-olds. Now, it's Philips…

Infectious Ad for Razor Blades Smells a Lot Like Old Spice

Mike Dubin cuts through with a winning pitch for DollarShaveClub.com

To sell razor blades on the Web, you'd better have sharp marketing content. DollarShaveClub.com's 90-second promo clip is on the cutting edge. With more than 1 million views in four days,…

$100,000 Razor Great for Those Who Spend Lots of Time Inside Volcanos

If you've got an extra $100,000 and need a razor that could survive a road trip with Frodo Baggins to the molten heart of Mount Doom, then I've got great…

Gillette Paints, Then Shaves, a Giant Grassy Roger Federer

Gillette has gone from grooming to landscaping in England, where it painted, and then shaved, a huge portrait of Roger Federer in a field. The concept of the stunt, which…

Gillette Etches World's Smallest Ads on Man's Shaven Whiskers

Some people use a pen or pencil to write ads. Others use an electron microscope. To emphasize the precision of its blades, Gillette and French ad agency CLM BBDO, with…

Advertisement