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Topic: Razors

Man Cleans Up the Hairy Apartment in His Pants in Schick's Manscaping Musical Make the place presentable, will you?

If you have an animal, you can surely identify with having their dander all over your living space. It can be tricky to clean up after them and make the…

November 12, 2014, 8:44 AM EST

Ad of the Day: Dollar Shave Club Slices the Competition in Comically Violent TV Ads Buying razors at the store? Yeah, good luck with that

Dollar Shave Club made its name in 2012 with this excellent 90-second online ad, featuring founder and CEO Michael Dubin charismatically delivering the message himself. Now, two years and one…

November 10, 2014, 10:22 AM EST

Overgrown Beards Are Like Wild Animals Clinging to Your Face, Schick Ads Say Y&R campaign urges men to 'free your skin'

Y&R New Zealand turns manly beards into cute animals for Schick's "Free Your Skin" campaign, which takes a bold anti-beard stance in this golden age of hirsute ruggedness.  Of course, sneering…

June 10, 2014, 9:55 AM EDT

How Does Superman Shave? Gillette Asks Some Supergeeks Who Might Know Kevin Smith, Mayim Bialik and more

Gillette has a super-geeky Man of Steel tie-in and YouTube takeover going on right now, where they ask an impressive list of celebrities, "How does Superman shave?" Bill Nye, the…

June 11, 2013, 3:13 PM EDT

Ad of the Day: Philips Norelco Manscaping leaves guys feeling obscenely good about themselves in Ogilvy's new campaign

Almost-obscenities are having a good run in ads this month. First, we had Kmart's "Ship My Pants" spot, which has made millions of people laugh like 9-year-olds. Now, it's Philips…

April 16, 2013, 11:24 AM EDT

Infectious Ad for Razor Blades Smells a Lot Like Old Spice Mike Dubin cuts through with a winning pitch for DollarShaveClub.com

To sell razor blades on the Web, you'd better have sharp marketing content. DollarShaveClub.com's 90-second promo clip is on the cutting edge. With more than 1 million views in four days,…

March 8, 2012, 7:13 AM EST

$100,000 Razor Great for Those Who Spend Lots of Time Inside Volcanos

If you've got an extra $100,000 and need a razor that could survive a road trip with Frodo Baggins to the molten heart of Mount Doom, then I've got great…

June 24, 2011, 8:01 AM EDT

Gillette Paints, Then Shaves, a Giant Grassy Roger Federer

Gillette has gone from grooming to landscaping in England, where it painted, and then shaved, a huge portrait of Roger Federer in a field. The concept of the stunt, which…

June 21, 2011, 10:35 AM EDT

Gillette Etches World's Smallest Ads on Man's Shaven Whiskers

Some people use a pen or pencil to write ads. Others use an electron microscope. To emphasize the precision of its blades, Gillette and French ad agency CLM BBDO, with…

June 10, 2011, 1:10 PM EDT

Bic Gets You All Shaved Up for Human Curling

Bic razors and Paris agency Buzzman have found a new rationale for full-body shaving that's even more disconcerting than the usual ones—as preparation for human curling. As a rule, I…

April 16, 2011, 11:03 AM EDT