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Topic: Rapp

Starwood's Crazy Facebook ROI and 5 Other Surprising Brand Reveals Marketers show off tactics and data at I-Com confab

The mid-morning session of the 5th I-Com Global Summit was a bit of a beauty contest in Seville, Spain, as marketers shared case studies for the event's Data Creativity Awards. Here…

April 1, 2014, 10:57 AM EDT

5 Agencies Tell Us Why They're at SXSW via Instagram On the record for 15 seconds

Advertising players have descended on South by Southwest Interactive in central Texas en masse, joining tens of thousands of denizens from the media world. That said, SXSWi, now in its 20th…

March 7, 2014, 12:59 PM EST

Andersen Is New Rapp L.A. Managing Director Former top BBH U.S. exec

Greg Andersen is the new managing director of Rapp, Los Angeles, replacing Tony Hobley, who becomes global leader on the agency’s HP client. Andersen was most recently the chief executive of…

August 5, 2013, 9:45 AM EDT

Brands Are Already Using Instagram Videos and Planning for More Stoked marketers quickly whip up 15-second ideas

Now that Facebook has officially trotted out a video feature for the increasingly popular Instagram—which was formerly limited to helping smartphone users act like stylistic photographers—social media creatives are licking…

June 20, 2013, 4:19 PM EDT

Amnesty's noise keeps evildoers up at night

Amnesty International plays the annoying neighbor to Muammar Ghaddafi, Kim Jong-il and Mahmoud Ahmadinejad in this French ad showing the rogue leaders being kept awake by music blaring outside their…

October 5, 2009, 10:25 AM EDT

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