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Topic: Raid

Ad of the Day: Oh God, Raid Made a Triptych of 'Paintings' Out of 60,000 Dead Roaches

Bug spray makes artfully disgusting collages of its victims

Roaches may be hideous, but even they can be turned into beautiful works of art—so long as they're dead. A new campaign from bug spray Raid features a series of three…

Perspective: The Big Kiss-Off

Scope's prudish days are over

Conventional wisdom holds that once a brand finds a message that resonates, it sticks with it. This is why Raid’s been telling us it “kills bugs dead” since 1966 and…

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