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Topic: Radio

Soundcloud's Amazing Acoustic Rebuilding of the Berlin Wall Wins Radio Grand Prix

Grey Germany uses wavelength visuals perfectly

CANNES, France—A remarkable Soundcloud campaign from Grey Germany, marking the 25th anniversary of the fall of the Berlin Wall, picked up the Radio Grand Prix here tonight on an impressive…

How to Make a Great Radio Ad, Now That You Know How to Make a Terrible One

Radio Mercury looks on the bright side

The Radio Mercury Awards recently made a two-part video about "Things We Don't Want to Hear in a Radio Ad." In my writeup, I wanted to know what they do…

Everything You Never Want to Hear in a Radio Ad, in Two Very Funny Videos

Do any of these, and you'll never win a Radio Mercury Award

Jim Elliott, the new global chief creative officer of Arnold Worldwide, and voiceover artist Paul Guyet made these two amusing videos (in what looks like Michael's house from GTA 5)…

Larry King Has Done Over 60,000 Interviews, but This Is the One He Really Wants

Hint: a Cuban politician

Larry King's career stretches back nearly seven decades, ranging from his early days as a radio broadcaster in Florida to 25 years at the helm of Larry King Live on…

Mobile Ads Will Surpass Print and Radio This Year

Representing 10% of media marketplace

Yes, there's money to be made in mobile advertising. New York-based eMarketer predicts mobile will account for 9.8 percent of the total United States ads marketplace this year, surpassing newspapers (9.3…

Agency Stages Live Car Crash on the Radio as a Warning to Distracted Drivers

Longtime listener, last-time caller

It's awards season, and the case studies keep rolling in. This one, from Jung von Matt in Germany, for a campaign to get drivers to stop talking on their mobile…

Big Marketers Have Real-Time Data for Just About Everything

Bottlenose and other tech players display their wares at I-Com

Shubu Mitra, director of connection planning effectiveness and productivity for Coca-Cola, spent about 20 minutes of his time yesterday getting a personal product demo from Nova Spivack, CEO of Bottlenose, who earlier…

FCC Chairman Tom Wheeler May Tighten Media Ownership Rules

Expect strong opposition from TV broadcasters and newspapers

The FCC could be close to a long overdue review of media ownership rules come March, and there’s bad news for media owners: Early indications are that the new chairman…

Motel 6 Apparently Aired the Greatest Radio Ad of the 2014 Super Bowl

Take that, TV snobs

All this talk about the TV commercials on the Super Bowl, but who could forget about the radio commercials? Well, almost everyone. But not WestwoodOne, which aired the game on…

Paul Caine Leaves WestwoodOne

4 months after Cumulus Media acquisition

Paul Caine is leaving WestwoodOne as CEO, four months after the radio content syndicator company he joined in March was bought by Cumulus Media and changed its name from Dial…

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