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Mondelez Taps QuizUp to Mobilize On-Pack Codes Teams up with One Direction for second year

For years, packaged-goods brands have relied on marketing tactics that ask consumers to cut out the codes found on packages to drive sales. In exchange for mailing in these codes,…

August 29, 2014, 11:04 AM EDT

Coca-Cola Bolsters QuizUp Content to Include 40 Categories Trivia app reaches 20 million users

On Wednesday, Coca-Cola will launch a new section of branded content in the QuizUp gaming app to include more than 18,000 World Cup trivia questions specific to each country competing…

June 11, 2014, 9:00 AM EDT

Coca-Cola Serves World Cup Trivia on QuizUp App now advertising with branded topics

Coca-Cola is now sponsoring World Cup trivia on QuizUp, the fast-growing mobile app out of Iceland. The app from Plain Vanilla Games has been testing branded quizzes as its advertising…

April 17, 2014, 7:00 AM EDT

QuizUp Tops 1 Million Downloads on Android, Too Fast start similar to Apple version

QuizUp has more than one million Android signups since being made available on the mobile operating system on March 6, according to the count on Google’s Play store. The trivia…

March 17, 2014, 5:15 PM EDT

What Fast-Growing Trivia App Didn't Have an Android Version Until Today? QuizUp looks for more users

QuizUp, the mobile trivia game, launched on Android today after becoming a fast hit on the iPhone last year. The Iceland-based Plain Vanilla Games also launched QuizUp on the iPad…

March 6, 2014, 2:01 PM EST

How Much Do You Know About One of the Fastest-Growing iPhone Apps? Take the QuizUp

QuizUp is among the fastest-growing apps on the iPhone, and it barely spent a penny on marketing. That’s rare for a game industry that invests to boost app rankings and…

February 3, 2014, 10:58 PM EST

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