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Topic: Qualcomm

DDB California Finds Its Creative Chief at Deutsch Jason Elm, known for his PlayStation work, starts next week

DDB has reached into Deutsch LA to find a new creative chief for its offices in San Francisco and Los Angeles. Jason Elm assumes the role of chief creative officer of…

June 12, 2013, 10:07 AM EDT

Brands Are Flocking to the Star Wars Nerd Procession The Course of the Force attracts big sponsors

If you’re driving down the Pacific Coast Highway this summer, and you see a cadre of Sand People or a lightsaber-wielding Boba Fett, don’t be alarmed. The Course of the…

June 2, 2013, 11:14 PM EDT

URL on Bus Shelter Ad Rewards You With Ride in Lamborghini or Dog Sled Qualcomm stunt attempts to create 'Best Bus Stop Ever'

While TNT has set the bar pretty high for interactive stunts in public spaces (in Holland, at least), there's still something charming about this "Best Bus Stop Ever" video from…

February 21, 2013, 12:34 PM EST

Adweek's Top 10 Commercials of the Week: Feb. 1-8 The Super Bowl unplugged, an herbal tea unhinged, and David Beckham and Nina Agdal undressed

The Super Bowl already feels a world away. But in this week's top 10, we'd still like to recognize some of the spots that weren't released before the game—specifically, RAM…

February 8, 2013, 9:45 AM EST

Ad of the Day: Qualcomm OgilvyWest unveils a cute mascot for the Snapdragon brand in this grand medieval production

Qualcomm may be one of the world's main suppliers for smartphones and tablets, but few people recognize the brand behind the processor chips used in so many of their favorite…

February 7, 2013, 3:25 PM EST

UPDATED: Qualcomm Hires Agency for Image Push New assignment comes after a pitch

Qualcomm has turned to DDB to develop corporate image advertising. The San Francisco office of DDB landed the assignment after a pitch in which Ogilvy & Mather was the other finalist,…

January 29, 2013, 8:14 PM EST

AT&T, T-Mobile Designated for Administrative Hearing FCC's Genachowski could not find deal served public interest

AT&T has a little less to be thankful for this November. Just as everyone in Washington, DC is headed for grandma's, the Federal Communications Commission decided to make big news about…

November 22, 2011, 4:44 PM EST

Ad of the Day: Qualcomm Check out the world's first 100 percent insect-powered smartphone

We've seen guinea pigs produce electricity for Geico. Now, Qualcomm goes even smaller—getting insects, spiders and scorpions to power its latest smartphones. The company's latest online video, "Bug Circus Generator," created…

October 19, 2011, 10:57 AM EDT

FCC to Link Review of 2 AT&T Deals Regulators stop just shy of combining review

AT&T was dealt a bureaucratic curveball late Monday by the Federal Communications Commission which decided to coordinate its review of AT&T's controversial $39 billion bid for T-Mobile with its proposed…

August 9, 2011, 10:59 AM EDT

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