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Topic: Quaker Oats

Quaker Oats Man Gets a Milk Mustache

Not just in ads but on packaging

The Quaker Oats guy is getting a new look for the first time since 1877. The makeover is courtesy of a new partnership between America’s Milk Companies and Quaker Oats,…

Agency Founder Patrick McGrath Dies

New York shop began in a suite at the Plaza Hotel

Patrick McGrath, co-founder and former CEO of Jordan Case McGrath, died Saturday from complications related to prostate cancer at the age of 79. He lived in Pelham Manor, N.Y., and…

Struck Places Easter Eggs in a Location Finder

And just what's behind that interactive zipper?

Specs Who From left: Executive creative director Steve Driggs, CEO Daniel Conner and chief operating officer Pauline Ploquin What Advertising, design and digital agency Where Salt Lake City headquarters It’s not easy creating branded…

Famous Brand Logos Redesigned for the Zombie Apocalypse

Rotten project for Halloween

When the zombies take over, naturally they're going to have a lot of brand-identity work to do—swapping out healthy-looking corporate logos and replacing them with stinking, rotten, corpse-infested ones. In…

Quaker Oats Man Gets a Makeover to Look Healthier

Larry loses his double chin and gets a haircut

It's not just fashion models and aging actresses who are getting nipped and tucked these days. Even Larry the Quaker Oats guy is getting some touch-ups. Hornall Anderson, Quaker's brand-design…

Quaker Oats will have you going and going

I'd like to believe Quaker Oats CMO Annie Young-Scrivner when she tells Brandweek that the company's new campaign from Goodby, Silverstein & Partners is designed to communicate that the…

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