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Topic: Purch

Type
Purch Mixes Editorial Reviews Into its Native Ads Higher click-through rate, but is it ethical?

Purch—the online tech and science publisher of sites like Live Science, Top 10 Reviews and Space.com— will allow brands to buy native ad pages that also contain editorial reviews, further…

August 13, 2014, 1:50 PM EDT

Purch Mulling an IPO On track for $100 million in revenue this year

Purch is looking for ways to get to the next level, and one leading option is allowing the public to buy shares. "I would consider the IPO as one possible path,…

May 13, 2014, 2:51 PM EDT

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