Advertisement

Topic: Publicis Omnicom Merger

Type
U.S. Regulators Won't Oppose Merger of Omnicom and Publicis Antitrust review period expires without action

The review period for U.S. regulators to take action against the Publicis-Omnicom merger has expired. The news means U.S. regulators will not oppose or modify the deal, paving the way…

November 1, 2013, 7:58 AM EDT

Revenue Rises Modestly at Publicis Groupe in Q3 Company still expects 3-4 percent organic growth for the year

Publicis Groupe, citing slower growth in emerging markets, said third-quarter revenue rose 3 percent to $2.3 billion. Organic growth increased 3.5 percent, down from 5 percent in the previous quarter, but…

October 16, 2013, 9:22 AM EDT

Which CEO Will Dominate in the Publicis-Omnicom Merger? Lévy likes the limelight

After unveiling plans to create the ad industry’s largest player, Publicis Groupe and Omnicom execs have reiterated that theirs is a “merger of equals,” and the deal’s financial structure is…

August 4, 2013, 10:56 PM EDT

A Preview of Next Week's Food Issue by the Adweek Team [Video] Plus Jim Cooper's wrap-up of the week's big headlines in The Adweek

As Adweek continues to follow the ongoing story of the epic Publicis-Omnicom merger, Jim Cooper highlights the biggest of the week's media, advertising and marketing headlines and the team previews…

August 2, 2013, 5:24 PM EDT

What Does 'OmniPub' Have to Do With Creativity? Economies of scale finally trumps the power of the idea

I was beginning to wonder why all this advertising stuff is so hard. Thank goodness someone has figured out how to make advertising cheap, and easy. It’s all about size.…

July 31, 2013, 4:38 PM EDT

Publicis and Omnicom Take Merger Road Show to London Analysts More emphatic in explaining rationale

Publicis Groupe chief Maurice Lévy and Omnicom CEO John Wren continued their road show today, holding an analyst session in London to explain the combination of their companies that will…

July 31, 2013, 10:43 AM EDT

The Driver Behind the Publicis-Omnicom Merger Marketers increasingly rely on data, study shows

If Publicis and Omnicom’s recent merger announcement is any indication, traditional advertising and marketing agencies are increasingly looking to data to compete with the tech companies that have spent the…

July 30, 2013, 8:49 PM EDT

Consultants Scratch Heads Over Publicis-Omnicom Deal Where's the value for clients?

It’s early days, but consultants who help marketers find agencies are still struggling to grasp the strategic rationale for Omnicom Group’s mega-merger with Publicis Groupe. “The benefit to most clients is…

July 30, 2013, 7:44 PM EDT

Here's Who May Gain From Publicis-Omnicom Client Fallout With wide agency rosters, big marketers have options

As questions about marketer conflicts hover over the Publicis Omnicom Group deal, creating the real prospect of client fallout, rival agencies already working for such marketers seem best positioned to…

July 30, 2013, 4:40 PM EDT

A Closer Look at Potential Conflicts at Publicis Omnicom Will marketers be more forgiving than in the past?

How much client-conflict fallout will the blockbuster Publicis-Omnicom deal really spawn? Even Omnicom CEO John Wren himself said he anticipates that some conflict-related "difficulties" will grow out of the merger. Still,…

July 30, 2013, 11:00 AM EDT

Advertisement