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Topic: Publicis Groupe

The Kraft Heinz Company Awards Its U.S. Media Business to Starcom

Consolidates with Publicis shop

Just days after winning Visa's $200 million global media account, Publicis Groupe's Starcom has added another major media account to its list.  After speculation last week that Kraft Foods Group was…

Q2 Organic Growth Rises Only 1% at Publicis Groupe

But weak euro boosts revenue, net income

Publicis Groupe continues to reap the benefits of the strengthening dollar and pound sterling, announcing that second-quarter revenue rose 39 percent to $2.7 billion. But a more telling indicator, organic…

Saatchi Fills Top Global Strategy Role After 5-Year Vacancy

David Hackworthy was chief strategy officer at Fallon

Saatchi & Saatchi worldwide CEO Robert Senior has turned to a former colleague to lead strategy globally. David Hackworthy was chief strategy officer at Fallon in London, a fellow Publicis Groupe…

Publicis' Global CEO, a Potential Successor to Chief Maurice Lévy, Takes on a New Role

Arthur Sadoun to run MSLGROUP PR shop, too

Arthur Sadoun's star keeps rising at Publicis Groupe. The exec, named global CEO of Publicis Worldwide in 2013, is adding oversight of MSLGROUP, the public affairs, corporate communications and event…

With $18 Billion in Media Up for Grabs, This Is a Huge Year for Dealmakers at Cannes

Keep an eye on acquisitions and recruiting, too

Beyond the judging, schmoozing and general bacchanalia of the Cannes Lions International Festival of Creativity is a significant amount of wheeling and dealing, be it to acquire an agency or…

Mondelez's Goal in Global Media Review is Efficiency

Sticking with MediaVest and Dentsu units but seeking savings

Like Coca-Cola, Citi, SC Johnson and Wells Fargo, Mondelez International is only considering incumbent shops in its global media review. As such, the contest is between Publicis Groupe's MediaVest and units…

Publicis Chief Maurice Lévy Earned a Mere $3 Million Last Year

Failed to meet some performance targets

Publicis Groupe chief Maurice Lévy earned a modest $3.1 million in compensation last year, a pittance compared with his peers. Omnicom CEO John Wren, for instance, took home $24 million, while…

Favorable Exchange Rates Boost Publicis Groupe's Growth

Revenue grew 32% in Q1 but only 1% organically

Publicis Groupe said organic growth was flat in the first quarter while the positive impact of foreign exchange and acquisitions like Sapient boosted revenue growth by 32 percent. The holding company…

L'Oréal Is Reviewing Its Media Business

Marketer spent $870 million last year

L'Oréal USA, the American unit of the French beauty company, is reviewing its media business.  The cosmetics corporation, which houses brands like Maybelline, Redken and Lancôme, spent $870 million on media…

3 Teams Reach the Final Round of the Big Sears Holdings Review

Review encompasses all marketing services for Sears, Kmart

Three holding company teams have advanced in Sears Holdings Corp.'s marketing services review. Agency teams from Havas, Publicis Groupe and Interpublic Group made the cut and will be briefed further this…

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