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Topic: PSAs

PSA Warns Rest of the Universe About Ferocious, Deluded Beasts Known as Humans 'Avoid if at all possible'

Humans fit a lot of stuff in the time capsule on Voyager 1 to give any aliens who stumble upon the space probe a sense of our civilization. But they…

January 22, 2014, 8:44 AM EST

Internet Predators Become Terrifying Emoji in Child Safety Campaign Smiley faces have never been so un-cute

Horrified by this depiction of a real-life emoji? Well good, that's the idea. French child advocacy group Innocence en Danger created this ad campaign, bringing Internet chat icons into creeptastic human…

January 16, 2014, 1:28 PM EST

LAPD Warns Residents About Car Break-Ins by Zombies in New PSA You never know

Sure, they're homicidal, but do zombies also make good petty criminals? Apparently they do, swarming the Los Angeles suburbs and snatching anything not nailed down from careless residents' vehicles. That's according…

November 27, 2013, 9:22 AM EST

Exploding Chipmunks Bloodily Remind You of the Dangers of Dodgy Electronics Black market turns red

Here's one for the file on unexpected PSAs: Exploding chipmunks that warn you against purchasing bootleg electrical goods. U.K. charity Electric Safety Council is using a gruesome, two-minute mock documentary…

November 18, 2013, 1:42 PM EST

Unnerving PSA Portrays Smoking Moms as Murderous Psychopaths Is it too much?

So ... this is disturbing. In a new PSA from the Cancer Society of Finland, a mother-to-be prepares all sorts of extremely cringe-inducing ways for her baby to kill itself…

November 8, 2013, 12:00 PM EST

Adweek's Top 5 Commercials of the Week: Oct. 25-Nov. 1 Funny, flashy, goofy or revolutionary‚ÄĒvote for your favorite spot

Welcome to Adweek's newly revamped recap of the week's best commercials. In the past, we've shown you our 10 favorites each week. From now on, we're going to narrow it…

November 1, 2013, 9:24 AM EDT

Consumer Confusion Slows Healthcare Exchange Ad Market Many states, insurers waiting for clarity

The confusion surrounding healthcare exchanges has had an unanticipated negative impact on the media sales business over the last few weeks. Advertising tied to healthcare reform was expected to slam dunk…

October 24, 2013, 4:13 PM EDT

After Viral Success of Inequality Ads, Creators Say They Will Expand Campaign 'Auto-Complete Truth' sparks global debate

Late last week, a creative twist on print advertising became a global phenomenon, as the "Auto-Complete Truth" campaign for UN Women exploded across social media and generated worldwide discussion. AdFreak's writeup…

October 24, 2013, 1:08 PM EDT

Powerful Ads Use Real Google Searches to Show the Scope of Sexism Worldwide Simple visual for inequality

Here's a simple and powerful campaign idea from UN Women using real suggested search terms from Google's autocomplete feature. Campaign creator Christopher Hunt, head of art for Ogilvy & Mather…

October 18, 2013, 12:02 PM EDT

The World's Kookiest, Catchiest Anti-Asthma PSAs May Leave You Breathless Twisted genius of Parry Gripp

Remember the "Chimpanzee Riding on a Segway" song from way back in 2010? How about the theme song from Buffy the Vampire Slayer from the 1990s? Parry Gripp was the…

September 18, 2013, 10:57 AM EDT

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