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Topic: PSAs

John Cena Defines Patriotism Brilliantly in This Remarkable Ad for Fourth of July

What love for America really means

"To love America is to love all Americans." It's a simple proposition—and an urgent one this Fourth of July, when the U.S. has rarely seemed more divided. And it's delivered in…

The Woman in This PSA Is Free but Still Trapped in a Prison and Can't Just Leave

A situation more common than you know

Lori, an abused wife and mom in Michigan, spent two years squirreling away money—hiding bills in a tampon box—until she had the means to escape her violent partner.  Her story is…

The Cast of Girls Just Made This Sexual Assault PSA Dedicated to the Stanford Victim

'She is someone,' says the simple yet strong message

Lena Dunham and the cast of HBO's Girls just released this sexual assault PSA, which questions the way society treats victims. The 90-second spot urges people to create a "safer,…

British Girl From Save the Children's Famous PSA Is Now a Refugee in This Brutal Sequel

Follow-up to 2014's viral hit

Two years after making one of the most famous PSAs about the Syrian crisis, Save the Children has unleashed a sequel—which follows the girl from the original as she flees…

A Domestic Violence Message Is Hidden in This Clever 360° PSA. Can You Find It?

BBDO urges you not to look away

Lots of ads have used 360° video lately, but here's one where the VR technology really suits the message—and delivers a powerful coda for those who absorb it. The video, from…

Moviegoers Excited About Gun-Filled Blockbuster Are Tricked Into Seeing Real Gun Violence

Grey's powerful follow-up to last year's 'Gun Store'

States United to Prevent Gun Violence and Grey New York have made celebrated gun-control PSAs together for years. Now, they back with another powerful video, following up 2015's famous "Gun…

This Agency Filmed I-95 in Florida for 20 Minutes and Singled Out Every Distracted Driver

Footage of 2,151 cars makes for a frightening PSA

Distracted driving is a serious problem. But while the stats are staggering—3,100 dead and 424,000 injured in crashes involving distracted drivers in the U.S. in 2013—they remain just numbers, without…

A Girl Who Lost a Leg to Cancer Finds Hope in This Lovely, Touching Ad

Your Friday cry

The week's almost over. Have you wept at your desk yet? If not, have a gander at this powerful animated short for Scarlett Contra El Cancer, made by New York…

This Drunk-Driving Cabbie Angers His Passengers in a PSA With a Powerful Twist Ending

How much would you tolerate?

Would you tolerate your cab driver drinking and driving? The passengers in MullenLowe's new hidden-camera PSA for the Safe Roads Alliance certainly don't. From the moment they see their cabbie taking…

Sexual Consent Ads Ditch the Metaphors and Go Right to the Talking Cartoon Genitals

No 'dancing around the topic'

A well-received video made the rounds last fall that addressed the issue of sexual consent through a metaphor of drinking tea. Based on copy written by blogger Rockstar Dinosaur Pirate…

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