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Topic: PNC Bank

Ad of the Day: PNC's Dreamy Commercial Imagines the Ultimate Fairy-Tale Wedding

But are you buying it?

Fairy-tale weddings aren't seen as particularly cool in advertising these days, not since the industry discovered girl power. (As those famous Mercy Academy ads reminded girls back in 2013, when…

Merkle Acquires Digital Player New Control

Deal expands Merkle's footprint to Chicago

Customer relationship marketing specialist Merkle has acquired New Control, a digital and direct marketing shop whose clients include Chase, PNC Bank, Visa, Gap and Sony. The terms of the deal--which was…

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