Topic: Playing House
You down with OTT?
By Chris Ariens on May. 22, 2015 - 8:30 AM EDT
Acronyms were flying at the upfronts last week, which is why we brought you the guide to sorting out MVPD, SVOD and everything in between. NBCU Cable Entertainment had the…
Drama heavy rolls the dice on a new genre or two
By Maura McGowan on May. 6, 2013 - 11:47 AM EDT
USA Network on May 16 will make an upfront pitch to advertisers that will emphasize sitcoms and reality shows. Network execs acknowledge the need to branch out from USA’s successful…