Topic: Pinterest
Social data can be as messy as a two-year-old. And most marketers are like new parents, still coming to grips with how to deal with social data and more importantly,…
Y&R Midwest is trying to steer Pinterest users toward charitable shores, possibly because they're sick of them posting only about food and lingerie. Y&R's idea, called Helpin.It, is a set…
With fully 67 percent of Internet users on social networks, social media is an established mainstream activity. But while 67 percent of the online population uses Facebook, the demographic portrait…
Pinterest isn’t going anywhere anytime soon. Last year the social scrapbooking platform rode its skyrocketing profile to a $100 million funding round, which gave it a $1.5 billion valuation. Now…
Advertising on Twitter just got easier. As previously reported by Adweek and TechCrunch, the social platform has rolled out an ad API that will let social marketing developers buy Twitter…
Over the past year or so, images have become social marketing’s breakout currency. Pinterest played a heavy role in that shift, as did Instagram’s surging popularity and its acquisition by…
Carnival Cruise Lines should post a two-to-three-minute PR video to its Facebook and Twitter pages—and pronto—if it wants to repair the brand damage that's occurred after the Triumph ship fiasco…
As marketers shift more of their media budgets to social networks, they’re pressured to identify the right keyword targets in order to improve their chances of winning bids for users’…
Let’s officially call 2012 the Year of the Imagesphere. To review: Facebook says its users upload more than 300 million photos per day (up from 31 million in 2009). To…
